MIRC Electronics Ltd. (ONIDA) has launched Pre cool range of Air Conditionars with SIM Card Slot, which will allow users to operate AC with a text message.
Onida Pre cool Air Conditionars is innovative product, which is equipped with a PreCool device that works with a normal SIM card, no matters where you are in the world, when you send a code (AC*On or AC*OFF) through SMS, the device take appropriate action accordingly and turns your AC On/Off according to the SMS Gone, AC ON!. So you can operate your AC from all world, now you can turn your AC on before you reach home, so that you get your AC PreCooled, and in other worlds now you don’t need to wait for the AC to cool your room, room even before you come!, company said in a press release.
According to the on the Mr. Vipul Mathur, GM and Business Group Head, ONIDA Air Conditioner, MIRC Electronics Ltd. , “The hot summers in India & growing Indian economy have created very strong growth triggers for the Indian AC market. During the severe summer, if a consumer has to wait even 10 minutes for the AC to cool the room, it is a very painful 10 minutes. Keeping this in mind, ONIDA has developed the unique PreCool range of ACs that enable consumers to operate the AC from wherever they are, merely by sending an SMS. We have tested PreCool extensively with consumers and traders and are extremely happy with the response. Onida PreCool is an example of how consumer-led innovations are the ethos at Onida. With 4 models of PreCool, Onida’s total AC range comprises 46 models for 2011. We expect our AC business to grow by 60% in 2011 and reach 19-20% market shares in Split ACs. ONIDA is today acknowledged by trade & consumers as the trendsetter of the AC category and appreciated for consistently good product quality.”
Onida PreCool ACs are now available from Price Rs. 17,990. Onida offering PreCool device worth Rs.2990/- with all PreCool ACs, This device can also be used as a multimedia mobile phone. Onida has also offered attractive EMI options from Rs. 1,499/- per month, and Aircel SIM Card comes free in selected locations of India.